Basketball: FC Bayern with new premium partner

FC Bayern Munich’s basketball players have a new premium and banking partner: the German champion of 2014 signed a contract with BayernLB at the start of the new Bundesliga season, and nothing became known about the terms and duration of the contract.

Bavaria President Uli Hoeneß expressed his satisfaction with this new strategic partnership, which is of great importance:”Basketball is not without sponsors”.The more so as the basketball players have to “carry themselves”independently of the financially strong footballers, as Hoeneß once again emphasized.

Johannes-Jörg Riegler, Chairman of BayernLB’s Board of Management, spoke of “two strong Bavarian brands”at the signing ceremony in Munich on Friday.FC Bayern’s “radiance is also regarded as an international export hit of the Free State”.